Zomato Hikes Platform Fee Ahead of Festive Season

Zomato has increased its platform fee from ₹7 to ₹10 per order, just in time for the festive season. This fee, applicable on all food deliveries, is a flat charge that covers platform maintenance and operational costs. The hike comes as Zomato gears up for increased demand during the festive period, a time when food orders typically surge.

While the fee may seem small, it can add up, especially for frequent users. Some customers have expressed frustration over the increase, citing rising costs in general. However, Zomato remains one of the top food delivery platforms, and this adjustment is unlikely to significantly impact its customer base.

Zomato introduced this platform fee earlier this year, and its latest hike aligns with the company's strategy to boost revenue while managing operational expenses during peak seasons.